Apply coaching techniques in sales and close successful and mutually beneficial deals.

Sales Coaching Techniques

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Key Objective: Assist executives in comprehending innovative sales techniques aimed at closing successful and mutually beneficial deals.

Target Audience: Executives involved in sales and people who want to enrich their knowledge with the new trends in sales techniques.

Key Topics:

  • The sale stages
    • Preparation
    • Approach – Open
    • Closing a sale
  • Presentation – Handling Objections
  • Reasons for Objections
    • Advantages of Objections
  • Characteristics of Successful Selling
  • The gap in quality service
    • The 5 “gaps” in service
  • Ways of Communication
    • Body Language
    • Verbal vs. Non Verbal Communication
  • Handling Problems & Complaints
  • How to handle cold sales
  • Finding new customers
  • Identify the real needs of the customer
  • The characteristics of good and bad telephone voice
  • 7 Reasons why people do not listen
  • Handling Complaints
  • Teamwork
  • Customer Categories
    • Unfaithful
    • Talkative
    • Silent
    • Undecided-Hesitant
    • Complaining
    • Persistent
    • Enthusiastic
    • Indifferent
    • Bluffer
    • Polite
    • Rationalist
    • Analytic
    • Authoritative
    • Dynamic

Key benefits:

  • Effective Communication: Sales techniques emphasize effective communication skills, including active listening, persuasive language, and the ability to understand and address customer needs.
  • Relationship Building: Sales techniques teach you how to build strong relationships with customers. By understanding their needs, preferences, and pain points, you can establish trust and rapport, leading to long-term customer loyalty.
  • Persuasion and Influence: Whether you’re convincing customers to make a purchase, negotiating with stakeholders, or presenting ideas to colleagues, the skills acquired in sales can enhance your ability to convey your message effectively and achieve desired outcomes.
  • Problem Solving: Sales often involves identifying and addressing customer problems or challenges. By learning sales techniques, you develop problem-solving skills that enable you to analyze situations, propose solutions, and overcome objections.
  • Negotiation Skills: Learning these skills allows you to navigate win-win scenarios, find mutually beneficial solutions, and achieve favorable outcomes. Negotiation skills are valuable in various areas of life, such as contract negotiations, salary discussions, or resolving conflicts.



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